WORK PLACEMENT PROJECT // TIDY STUDIO
Picton Lofts were Tidy Studio’s client Juniper Homes’ most current property development in Bristol. For this project I had to come up with some logo concepts and apply them in context. The logos had to be “eco friendly” and green, to suit the new eco lofts.
I created a lot of concepts before developing a chosen few a lot more and applying them in context. I created a custom typeface with smooth, leaf-like edges in order to communicate the ‘eco’ message without being too cliché. I used a soft, pastel green colour palette to convey a calming feeling.